There have been a couple of sponsorship announcements of note in recent days.
First, Tim Hortons announced that Jeff Lapcevich of Grimsby will once again represent the company in Canada’s only national auto racing championship, the NASCAR Canadian Tire Series.
“Our relationship with Tim Hortons is something we’re quite proud of,” Lapcevich said in a release. “This year marks more than 20 years with them, and that’s quite an accomplishment.”
Tim Hortons first sponsored Lapcevich’s family-owned Fastline Motorsports in 1990 when it competed in the popular Players-GM Series for production cars.
Lapcevich’s season will start on June 5 when the series visits Delaware Speedway near London. The team will then race nine more times, including the Honda Indy Toronto in July and Montreal’s NASCAR event in August.
“The road courses will give us a place to
showcase our talent," Lapcevich said. "I believe we’ll have a competitive package for Toronto and
Meantime, Canadian Tire announced it would again sponsor Milverton’s Scott Steckly for 2010 and that it had signed driver Mark Dilley of Barrie to race on behalf of PartSource.
“We are thrilled to field such an outstanding racing team for the 2010 season,” said Allan MacDonald, senior vice-president of automotive for Canadian Tire, in a release.
“Scott and Mark are passionate racers and excellent ambassadors for our automotive business, and fans can look forward to meeting them at local store and track events throughout the summer.”