Dare to Draw campaign is underway

Kids are colouring for a cause.

To raise money for the Stephen Lewis Foundation's efforts to turn the tide of HIV/AIDS in sub-Saharan Africa, parentcentral.ca is part of a campaign called Dare to Draw.

Here's how it works: Kids draw a picture a day for 30 days and their parents sponsor them with a $1 donation to the Stephen Lewis Foundation (SLF) for each picture.

My son Cameron, 8 (above), is very nearly contractually obligated to participate. But truthfully, he's a pretty altruistic little guy who would likely have jumped on board even if his mom wasn't involved. (Alister, 4, normally mad for artistic pursuits, initially claimed he only had time "on long weekends," but has so far done his part with this week's first drawing tasks. Perhaps, in the end, the SLF will get another $30 for Alister's efforts from both his dad and me.)

While the campaign got underway Monday, it's not too late for your kids to sign on. They can join parentcentral's team on the Stephen Lewis Foundation's Dare campaign site, sign a pledge and print out the list of daily drawing tasks. Please don't forget to like Dare the Draw's page on Facebook.

We've got some great families helping out.

ET Canada's Rick Campenelli and son, Noah, for instance...

Sloan's Andrew Scott and his daughter...

and actress Fiona Highlet and her son.

To learn more about how the funds will be put to use, check out this brief explainer of how the Stephen Lewis Foundation works to benefit those suffering as a result of the HIV/AIDS pandemic.

Whether or not you've got a kid to sponsor, you can donate to our campaign here.