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01/13/2010

J.P. could be on a TV screen near you very soon

The last time we saw J.P. Ricciardi, he was heading out of town as fast as his New England-bred legs could carry him. Oh wait, that was pretty much the case for his entire stay with the Toronto Blue Jays.

But the last time was for good, as the former general manager's series of five-year plans stretched towards eternity. But J.P. won't be out of the spotlight for long if he has his way. IF Management has announced that it has signed Ricciardi as a client and will try to land him a broadcasting job. One might assume Ricciardi won't bother sending an application to Rogers Sportsnet, though you never know.

Stranger things have happened and the guy certainly showed during his Jay days that he can talk. And he certainly wasn't afraid to offer his opinions, which would serve him well on TV. Let's hope his five-year plan for his new career works out better than it did in his old one.

OTHER STUFF: TSN plans to air Rush drummer Neil Peart's rock rendition of its hockey theme Thursday night prior to the Flyers-Leafs game at 7 p.m. That's the same song, you might remember, TSN snatched from CBC. While a rock version may seem a bit sacrilegious to many hockey fans, the old advertising jingle was rearranged many times during its 40-year stay at CBC. ... Now for something completely different: Cineplex theatres are showing the Leadville 100 cycling race on Jan. 27 and 28 following the cycling documentary Race Across The Sky. Lance Armstrong, naturally, will be the main attraction.  The movie chain will be airing daily coverage of the Vancouver Olympics next month, too. 

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remember all the hullabaloo that CBC "botched" the Hockey Song negotiations, from the same people who blanch every time the Corp spends more than 100 bucks on something
well the composers cashed out and nobody gives a crap about the song now, no matter how much TSN tries to shove it down our throats. Some win for TSN, what good did it do?

Yeah, just what Blue Jays owners Rogers Communications need for Sportsnet. A self important egomaniacal loudmouth who, during his reign of error as the club's general manager, just about single handedly destroyed baseball interest in Toronto and across Canada. Why not bring his tag team partner in crime Paul Godfrey along for good measure. Rogers would be well to treat Ricciardi like he was toxic waste. Jays fans certainly are doing so.

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Sports Media Watch
by Chris Zelkovich



  • Chris Zelkovich, the Star's sports media columnist, has spent the past 12 years chronicling the movers, shakers and bumblers in the world of sports television, radio and Internet with insight and a sharp wit. He'll continue that tradition in a blog that tries to make sense out of the ever-expanding sports media world.