The things an old guy learns.
I took a bunch of photos on my recent trip to San Francisco, including a half-ton of shots of my family out in my dad's backyard on American Thanksgiving. Clever fellow that I thought I was, I put them all into my Picasa photo program at home and started cropping them to get rid of the edge of the barbeque and all those other, silly things that were in my photos because I wasn't smart enough to arrange the pictures in a more attractive part of the yard.
Anyway, I thought the pictures were wonderfully edited and cropped, so I put them onto a CD and took them down to Black's. I got them back the next day, yesterday, and was outraged at how they'd cropped my son's head off and ruined a bunch of other shots by cutting off arms or legs. I couldn't believe this had happened, so I marched down in outrage.
After a half hour of patient explaining (thanks, guys), I discovered that one CANNOT simply edit photos on your computer and expect them to come out right. Apparently I've been doing a "manual" crop on many of my pictures and I was turning them into squares instead of rectangles. I hadn't thought about it, but it don't work like that. Photos are made in, for the most part, four by six or five by seven or eight by ten formats. In other words, they're rectangles. But I was giving the Black's machine square shapes, so naturally it wasn't fitting properly.
I went back this morning and downloaded the original photos into the Black's computer, then cropped them on site. I think they'll be fine. But I also just a few minutes ago went into Picasa and discovered (HELLO?) that one can go into the cropping program and CHOOSE 4 by 6 shapes. In other words, you can crop pictures and keep them in a rectangular format so the Black's people don't mistakenly whack off my son's head. Yeah, he's 6-2 and five inches taller than me and I resent it, but I still would like to keep his forehead intact in our family photos.
So there's the lesson, folks. And thanks again to the good folks at Black's for holding their tempers and helping me out.
IMPROVED HONG KONG ACCESS FROM T.O.
Cathay Pacific Airways today announced that, starting next March 28, they'll add three flights per week to the existing daily non-stop service between Toronto and Hong Kong. The additional services will depart Toronto at 09:35 every Wednesday, Friday and Sunday while the existing daily flights will depart at 01:30 from Toronto.
"With the recent announcement from the Government of China granting Canada Approved Destination Status, this is a great time to strengthen services on a very popular route," said Cathay Pacific Vice President Canada Alex Shum. "The addition of three extra flights per week will bring the service to ten flights weekly and offer more choice to those travelling between Toronto and Hong Kong now, and accommodate a future increase in demand to and from Mainland China.”
KUDOS TO CANADIAN TOURISM COMMISSION
Marketing magazine and marketingmag.ca has named the Canadian Tourism Commission its' Canadian marketer of the year.
On its web site, the magazine wrote that "the Vancouver-based CTC, whose agency of record is DDB Canada, embarked on an innovative social media strategy, launched its first integrated global marketing platform and created the "Locals Know" campaign, aimed at getting Canadians to travel within their own country."
"In the past few years, a lot of marketers have experimented with social media and user-generated content in their marketing," said Rebecca Harris, co-managing editor of Marketing. "But in our opinion, few have done it so well as the CTC."
"And while the shift away from ‘moose, mountains and maple syrup' actually began a few years ago, we felt 2009 was truly the culmination of the CTC's branding efforts for this country," she added. "Their marketing strategy has resulted in a fundamental shift in how travellers from around the world view Canada. The country is no longer seen as a beautiful but boring place: it's fun, exciting, and even a little exotic."
JIM'S DEALS OF THE DAY
$598 - Toronto to St. Kitts, 1 week Christmas holiday ($831 w/tax)
http://www.travelalerts.ca/ccount12/click.php?id=1812
http://www.travelalerts.ca/ccount12/click.php?id=1811



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